- Employment
- Full-time
- Seniority
- Manager
- Compensation
- $90,000–100,000/year
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Nov 10, 2026
About TAG Heuer
TAG Heuer, founded in 1860 in Saint-Imier, Switzerland, stands at the intersection of avant-garde watchmaking, precision engineering and sporting performance. As an employer, the Maison offers a dynamic environment where heritage and innovation inform every function, from manufacture and design to retail, marketing and digital transformation. Its teams contribute to a brand renowned for chronographs, motor-racing partnerships and a bold spirit of performance under pressure. TAG Heuer seeks passionate, agile professionals who value technical excellence, entrepreneurial energy and collaborative ambition, offering opportunities to grow within a global luxury house shaped by Swiss savoir-faire and contemporary momentum.
TAG Heuer seeks a Boutique Manager in Nashville to lead luxury retail sales, team performance, client development, brand representation, events, and boutique operations. The role is full-time and permanent, requires a minimum of 5 years of management experience in luxury retail, and pays a $90,000–$100,000 annual base salary, commensurate with experience, plus quarterly and annual bonuses.
Role & Responsibilities
- Actively sells on the boutique floor, drives sales and achieves objectives.
- Analyzes retail performance KPIs, including traffic, conversion, sales volume and value, average selling price, and sales mix; identifies business opportunities and develops 360° action plans.
- Keeps up to date on the watch industry and the local competitive landscape.
- Sets individual and collective objectives, monitors performance, and conducts team reviews.
- Coaches and supports team members on the floor, provides immediate feedback, and develops them in their current roles.
- Maintains team motivation and cohesion and fosters a positive, inclusive, and supportive work environment.
- Identifies and hires new team members.
- Ensures outstanding service for all boutique visitors.
- Embodies TAG Heuer’s brand values and represents the brand in and outside the boutique, especially at events.
- Ensures grooming, attitudes, and visual merchandising meet luxury standards and internal guidelines.
- Networks proactively and builds connections with local people of influence.
- Leads the team in developing long-term client relationships.
- Sets and monitors collective and individual clienteling objectives, including outreach, appointments, and appointment-generated sales.
- Ensures high-quality client data collection and uses data to engage clients in personally relevant ways and pursue business-growth opportunities.
- Plans events in line with brand strategy and guidelines, coordinates stakeholders, and assesses ROI.
- Oversees front- and back-of-house boutique operations, including inventory, cash, security, and store opening and closing, in line with internal guidelines.
- Ensures compliance with internal control policies.
- Oversees store expenses and maintenance.
Qualifications
- Management experience in a luxury retail environment.
- Creative, commercially minded, and results-oriented.
- Excellent interpersonal, communication, and presentation skills.
- Inspirational leader able to coach and develop a high-performing team.
- Client-centric mindset, focused on recruiting new clients and growing the active client base.
- Agile manager able to multitask in a fast-paced environment and work in different roles as business needs require.
Skills
Experience
Minimum 5 years of management experience in a luxury retail environment.
Workplace
The role is situated in Nashville, Tennessee, USA.
Explore jobs in Tennessee or in the USA.
Compensation
The base compensation for this position ranges from USD 90,000 to USD 100,000 per annum.
Benefits
Medical insurance, bonus or commission structure, paid time off, retail holiday pay, 401(k), automatic employee contribution, and employee assistance programs.
Culture
TAG Heuer fosters a performance-driven culture where precision, innovation, and avant-garde thinking guide both craftsmanship and teamwork. As an employer, the Maison values entrepreneurial spirit, collaboration, and a passion for pushing boundaries, offering a dynamic environment shaped by Swiss excellence and a strong connection to sport and lifestyle.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.