- Location
- Los Angeles California USA
- Employment
- Full-time
- Seniority
- Director
- Compensation
- $150,000–170,000/year
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Nov 14, 2026
About Amiri
AMIRI is a Los Angeles luxury house founded by Mike Amiri, celebrated for its refined interpretation of Californian youth culture, rock-and-roll ease, and meticulous craft. As an employer, the brand offers a dynamic environment where creative ambition, technical excellence, and entrepreneurial energy converge across design, atelier, retail, merchandising, and corporate functions. Employees are invited to contribute to a rapidly evolving global maison that values authenticity, precision, and cultural relevance, while maintaining the intimacy and agility of an independent luxury label. AMIRI seeks talent inspired by contemporary elegance, exceptional execution, and the opportunity to shape a distinctive voice in modern fashion.
AMIRI’s Director of Global Brand Marketing leads global go-to-market planning, integrated campaigns, social media, content strategy, partnerships, and cooperative marketing, while managing an established team and marketing budgets. The role is based in Los Angeles and pays $150,000–$170,000 per year.
Role & Responsibilities
- Lead global go-to-market plans for seasonal collections, product launches, collaborations, and key brand initiatives, aligning activity across markets and distribution channels.
- Oversee planning, coordination, and execution of integrated global 360° campaigns across digital, social, retail, wholesale, paid media, PR, and experiential channels.
- Own the global marketing calendar, setting timelines, deliverables, priorities, and cross-functional accountability.
- Partner with the SVP of Brand & Communications to develop and reinforce brand positioning, messaging, and storytelling, ensuring consistency and relevance across consumer touchpoints.
- Oversee global social media strategy, including platform positioning, editorial planning, publishing calendars, community engagement, and performance optimization.
- Partner with creative and production teams to define global content strategy and translate brand and commercial priorities into creative briefs, editorial narratives, and platform-specific content plans.
- Develop and manage marketing strategies for brand collaborations, cultural partnerships, and special projects, overseeing integrated launch plans, partner deliverables, and opportunities to expand cultural relevance.
- Lead cooperative marketing initiatives with global wholesale partners, department stores, and key retail accounts, aligning activity with brand positioning and commercial objectives.
- Brief global franchise partners on seasonal marketing priorities, campaign strategies, and brand initiatives, ensuring consistent execution and adherence to global brand standards.
- Identify emerging cultural trends, consumer behaviors, and market opportunities to inform strategy, strengthen brand relevance, and support global growth.
- Partner with Merchandising, E-Commerce, Retail, Wholesale, PR, and regional teams to ensure cohesive global execution.
- Manage, mentor, and develop an established brand marketing team, setting strategic direction, priorities, and accountability while fostering a collaborative, high-performing environment.
- Oversee marketing budgets, resource allocation, campaign performance, and reporting, using insights to optimize effectiveness and return on investment.
- Steward AMIRI’s creative and commercial vision, ensuring marketing initiatives and external partnerships reflect the brand’s identity, values, and long-term positioning.
Qualifications
- 8–10+ years of progressive brand marketing experience, preferably in luxury fashion, lifestyle, or culturally relevant consumer brands.
- Proven experience leading global marketing functions, integrated campaigns, and cross-functional teams.
- Expertise in developing and executing global go-to-market strategies and 360° campaigns across digital, retail, experiential, and traditional channels.
- Strong understanding of luxury brand building, consumer behavior, and market dynamics across international markets.
- Sophisticated creative sensibility, with exceptional brand storytelling, copywriting, and creative briefing capabilities.
- Deep cultural awareness and the ability to identify emerging trends, creative opportunities, and partnerships that strengthen brand relevance.
- Strong understanding of social media, digital marketing, content strategy, and evolving consumer engagement platforms.
- Experience managing brand collaborations, strategic partnerships, and cooperative marketing programs.
- Exceptional project management and organizational skills, including the ability to oversee multiple global initiatives simultaneously while maintaining high execution standards.
- Proven people management experience and the ability to lead, mentor, and develop high-performing teams.
- Strong commercial acumen, including experience managing budgets, evaluating campaign performance, and balancing long-term brand-building objectives with immediate business priorities.
- Excellent communication, presentation, and stakeholder management skills, with the ability to influence senior leadership and collaborate across global functions.
- Strategic, entrepreneurial, solutions-oriented mindset, with the ability to move between high-level brand thinking and hands-on execution.
- Ability to operate in a fast-paced, entrepreneurial environment with evolving priorities and ambitious growth objectives.
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Skills
Experience
8–10+ years of progressive brand marketing experience, preferably in luxury fashion, lifestyle, or culturally relevant consumer brands.
Education
Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Workplace
The successful candidate will be located in Los Angeles, California, USA.
Explore jobs in California or in the USA.
Compensation
The base compensation for this position ranges from USD 150,000 to USD 170,000 per annum.
Benefits
Full package health benefits; 401(k) with employer match; non-accrued vacation.
Culture
Amiri offers a creative, fast-paced workplace where luxury craftsmanship is shaped by the energy of Los Angeles, music, and contemporary youth culture. As an employer, the brand values artistry, precision, and collaboration, bringing together atelier expertise and an entrepreneurial spirit to push modern menswear and lifestyle design forward.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.